- Kevin Wu, nyanzvi yekukura kwenyika dzeGoogle
Mushure memakore maviri ekukura kwakasimba e-commerce, kukura kwekutengesa kwakadzokera kune zvakajairika muna 2022, paine misika miviri yakasimba yekurima gadheni iri North America neEurope.
Maererano neongororo, 51 muzana yevatengi vekuAmerica vakatenga zvinhu zvemumba muna 2021 vane chinangwa chakasimba chekuenderera mberi nekutenga zvinhu zvitsva zvemumba gore rino. Ava vatengi vanotenga zvinhu zvemumba nokuda kwezvikonzero zvina: kuchinja kukuru kwehupenyu hwevatengi, kuroorana, kutamira kune imwe imba itsva, uye kuberekwa kwemwana mutsva.
Kupfuura misika yakakura, mikana uye kukura mumisika iri kusimukira inofanirwawo kutariswa.
Kunyanya nekuda kwemakwikwi ekushambadzira epamusoro mumisika mizhinji yakura, kurima gadheni repamba kuchaona kukura kwakakurumbira e-commerce muIndia neSoutheast Asia. Misika yePhilippines, Vietnam, New Zealand, neIndia yakaratidza kukura kwakasimba muQ1 2022, nekuwedzera kwe20% mukutsvaga kwegadheni repamba. Mumisika ichiri kusimukira, tsvakiridzo yakawanda muchikamu chebindu repamba yakabva muzvikamu zvishanu zvakakosha: maheater, air conditioners, michina yekuwachisa, midziyo yemumba, nemidziyo yekuchengetedza.
Kudzoka mumisika yakakura, zvigadzirwa zvine kukurumidza kukurumidza muvhoriyamu yekutsvaga muna 2022 zvaive: mapeteni sofa, kumusoro 157%; Retro floral sofa, chiyero chekukura chakasvika 126%, ine chimiro chepamusoro cheoctopus chair, kukura kwekukura kwakasvika 194%; Corner L-shaped bed/bunk bed, kukura kwakasvika 204%; Chimwe chigadzirwa chine kukurumidza kukura chaive chikamu sofa, uko izwi rekutsvaga "kunyaradza, rakawandisa" rakakura 384%.
Zvimedu zvemazuva ano zvakanyanya kubva muchikwata chekunze fenicha macheya akafanana nemazai, anorembera kubva pachigadziko uye achashanda mukati nekunze. Vachabudawo kubva mumhomho yakaita seParoti, ichikura ne225 percent.
Zvichikanganiswa nedenda, zvigadzirwa zvemumba zvezvipfuyo zvanga zvichinyanya kudiwa mumakore maviri apfuura. Muna 2022, zvigadzirwa zvine kukurumidza kutsvaga kukura aive masofa uye macheya anozunungusa ainyanya kushandiswa imbwa, nekukura kwekutsvaga kwezviviri izvi zvigadzirwa zvinosvika 336% uye 336% zvichiteerana. Chigadzirwa chekupedzisira chine mwero wekukura wepamusoro chaive zvigaro zveMwedzi Pod zvine mwero wekukura we2,137 muzana.
Uye zvakare, data yapfuura yakaratidza kuwedzera katatu kwekutsvaga kwekuedzwa kwepamuviri uye masevhisi ekuzvitakura muhafu yechipiri ya2021, saka gore rino unogona kubhadhara zvakanyanya kuwedzera kukuru kwekudiwa kwemamwe mapoka achangozvarwa, kusanganisira zvigadzirwa zvine chekuita nevana, vana. makamuri ekutamba nemidziyo yemba yevana.
Zvakakosha kucherechedza kuti vamwe vadzidzi vekukoreji vanogona kudzokera kucampus gore rino, uye koreji dorm zvekushandisa nemidziyo zvinogona kuona kuwedzera kukuru uku.
North America neEurope, semisika yakakura, zvakare inocherechedzwa nemaitiro matsva uye maitiro evatengi muchikamu chebindu repamba - kuchengetedza kwezvakatipoteredza uye kusimba, AR ruzivo rwevatengi.
Kuburikidza nekutarisa kwemisika yeUK, US neFrance, zvinoonekwa kuti vatengi vanotenga zvigadzirwa zvegadheni repamba vanova nebasa guru rekuwedzera kutenga kwavo zvigadzirwa zvinogara zviripo kana mhando iri pamberi. Mabhizinesi ari mumisika iyi anogona kufunga nezvekushandisa zvinhu zvine hushamwari kwezvakatipoteredza, kana kutsigira zvirongwa zvekusimudzira izvo zvinobatanidza kusimba mumhando dzavo, sezvo izvi zvichiwedzera kukosha kune vatengi mumisika yavo yavanoda.
Iyo AR chiitiko ndechimwe chimiro chevatengi. Nezvikamu makumi mana kubva muzana zvevatengi vachiti vaizobhadhara zvakanyanya kune chigadzirwa kana vakakwanisa kuchiwana kuburikidza neAR kutanga, uye makumi manomwe neshanu muzana vachiti vaizotenga kazhinji kana vakashandisa maficha eAR, kusimudzira ruzivo rweAR kwakakosha pakubata kwevatengi uye kutendeuka.
Nharembozha data zvakare inoratidza kuti AR ichawedzera kubatanidzwa kwevatengi ne49%. Kubva padanho rekushandura, AR inogona kuwedzera shanduko ne90% mune dzimwe nguva uye ruzivo rwechigadzirwa.
Mukuvandudzwa kwemusika wekurima gadheni, mabhizinesi anogona kureva mazano matatu anotevera: chengeta pfungwa dzakavhurika uye tsvaga mikana mitsva yemusika kunze kwebhizinesi ravo riripo; Misika yakakura inoda kutarisisa kusarudzwa kwechigadzirwa uye COVID-19 maitiro, ichisimbisa kukosha kwechirevo maererano nekugadzira uye kushanda; Wedzera ruzivo rwemhando uye kuvimbika kuburikidza nemhando itsva dzeruzivo rwevatengi uye kukosha kwechiratidzo.
Nguva yekutumira: Oct-28-2022